Leadership and Activities

CINDY CHEN

Proudly presenting the 3rd Main Committee of BizCare!

May 2018 – May 2019

Head of MarComms,

Business Career Development Committee (BizCare)

Collaborating with a team of 24 members to plan and execute publicity efforts for various career-related events such as panel discussions, corporate visits and career fairs for the student body
Organized the inaugural SGX-NUS Case Competition 2019 which attained over 200 participants
Established a new brand image for BizCare through website development and comprehensive event coverage and publicity (http://www.nusbizadclub.com/bizcare)

Aug 2017 - Feb 2019

Creative Director,

Sheares Production (Drama Theatre Group)

Spearheaded the artistic direction of the play and coordinated efforts between 54 committee members from Marketing, Stage, Wardrobe, Promotions and Resources to showcase a full-length play for 600 audiences at the University Cultural Centre in February 2019
Coached and groomed six amateur cast members through six months of intensive weekly rehearsals
Performed as a lead character for over 400 audience members in February 2018

The publicity poster for my first theatre production

Jan 2018 – March 2018

Semi-finalist,

L’Oreal Brandstorm Competition 2018

Teamed up to brainstorm innovative solutions, structure a product concept and pitch to industry professionals at Google Asia Pacific Headquarters Singapore

Our introduction video for the innovation competition

A drone shot of out last day at camp!

Sep 2017 – Jul 2018

Main Committee Member, Logistics Co I/C

Sheares Hall, Sheares Welcome and Orientation Committee

Executed door-to-door sales and social media publicity thus boosting fundraising efforts by 50%.
Coordinated and executed the order, delivery, collection and payment of meals for 300 camp participants during a six-day orientation camp
Initiated a new fundraising effort by selling handmade calligraphy cards, thus obtaining 40 unique sales and promoting my calligraphy brand.

My dance team at our year-end production

Jan 2014 – Nov 2016

Pioneer dance member,

dTEAM by dACADEMY

Trained extensively in dance performance and mastered contemporary dance technique, thus achieving numerous awards in local and international dance competitions such as Grand Champion in the Dance Grand Prix Europe 2015.
Choreographed and executed a three-minute contemporary dance duet, thus achieving an Honourable Mention award at the 18th CSTD Regional Singapore Dance Competition in 2016
Travelled to New York (2014) and Barcelona and London (2015) for dance immersion trips, participating in competitions and dance masterclasses